New Zealand indie pop group Alae have shared the music video for their latest track, Lucy.
The video is an animation clip created by Auckland-based visual artist Mardo El-Noor, which blurs the lines “between music video and pop art”.
“I was inspired by the imagery of the song’s lyrics,” El-Noor said.
“The music video is a visual-free association of colours and textures, words and shapes, narrative and abstract, while centred around the interplay between a purple-haired Lucy and a green-haired Mary Jane.”
Alae plan to embark on a headline tour of Australia and New Zealand later in the year as COVID restrictions begin to ease.
What are your thoughts? Let us know by commenting below.
Written by Lauren Yeates
Check out our interview with Alae here.